How many links does it take for a new website to rank on the first page of Google? (African Safaris case study)

Safari link building case study

Back in 2013, we did a link building experiment in the safari keyword sector. A business that was six months old were engaging in an SEO campaign that had seen them gain initial traction, but they were struggling to get results in a competitive field. We had prior experience when it came to ranking websites …

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7 on-site changes that reduced my site’s bounce rate by 70% in 1 month. (Case Study)

7 on-site changes that reduced my site’s bounce rate by 70% in 1 month. (Case Study)

Disclaimer: This post contains affiliate links. I had achieved a major milestone for my website. I managed to reduce the bounce rate by over 70% in a month by improving the on page SEO. I have shared the screenshot below. I have a confession to make. Over the past year, I have had a bounce …

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Should you be using Grammarly to check your content? (Grammarly Review)

Grammarly Review

Disclaimer: This post contains affiliate links. Grammarly is a web-based spelling and grammar checker that I have been using for over a year. I use it to correct spelling and grammar errors along with other tools such as the MS Word’s spelling checker and Google Doc’s spelling checker. There is also a plagiarism checker within …

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How a hairdresser built a 3000 visitor/month site in 3 months without spending any money on advertising.

It almost sounds too good to be true, but Stephanie Thalmensy started the website Bemyhairmodel.com with no experience in IT or computers. Her background was actually in hairdressing. She had an idea to connect frustrated hairdresser trainees that were struggling to find hair models to practice on. With this idea and no other experience, she …

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Can YouTube Advertising work for your business? (Case Study)

Can YouTube advertising work for my business?

Disclaimer: This post contains affiliate links. YouTube is a platform that has the potential to provide exposure quickly. Similar to running television ads that can initiate brand recall and trigger brand awareness and people to seek more information. We decided to run a campaign using my wife’s Olivia Rose channel to see what kind of …

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How 1 killer blog post earned my business a $1000 sale.(Case Study)

How 1 killer blog post earned my business a $1000 sale.

Many business managers underestimate the commercial impact that blog posts can have for a business. And many people that develop the content don’t know how to demonstrate the commercial benefits that a compelling blog post can have for a business. I’ve been fortunate to work on different campaigns where the published content generated qualified leads …

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YouTube SEO: How to successfully rank a video on YouTube. (Case study)

How to rank your videos on YouTube

Disclaimer: This post contains affiliate links.  Do you need more views on your video? Use these proven YouTube optimisation tips to get your video in front of the right people – guaranteed! I had a very interesting question come through from my friend Chris who asked about ranking YouTube videos to get them appearing at …

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