Mobile SEO (Guide & Recommended Actions)

Mobile SEO

Mobile SEO is one of the most important factors to get right on a website. Web users are consuming more content on their mobile devices and with search engines like Google providing Mobile-First indexing, it is essential that your site’s web content is optimized for mobile devices. It is ideal to launch a mobile-friendly website. …

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Typography, Font & Paragraph optimization for engagement and conversions

Disclaimer: This post contains affiliate links. A few years ago, I looked into optimizing the font, typography, and paragraph spacing on my site to see if it had an impact on my site’s engagement and conversions. And to my amazement, it did. It is something that is easily overlooked, since most people upload a website …

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On-page SEO

Does your website rank on the first page of Google for the keywords that you want? Do you know why? If it isn’t, there is a good chance that the on-page SEO is affecting the ranking performance. Why is that? Because search engines want to serve the most relevant and valuable content to users that …

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Schema & Structured data – Are you using it to your advantage?

I wanted to publish this post on structured data in your web page’s HTML because it is something that search engines continue to use to better understand the content that their spiders are crawling.  If your website isn’t using structured data at the moment, it needs to consider implementing structured data as soon as possible.  …

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How to get the “Jump to” links in Google snippets in the search results.

Disclaimer: This post contains affiliate links. Over the past couple of months, I’ve been experimenting on some of my sites with HTML and schema mark-up to see if I can get improvements in my organic search listings and performance. One of the things that I wanted to test was the “Jump to” links from the …

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Is AMP (Accelerated Mobile Pages) really important for SEO? (Case Study)

Over the last year, I’ve been doing quite a bit of testing when it comes to using AMP on WordPress blogs. There’s been a heavy emphasis on optimising for mobile and I built some websites to see what would happen if I created a technical advantage by optimising the site for mobile devices and specifically …

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