Disclaimer: This post contains affiliate links. Back in 2015, I started my journey into writing. As a marketer, writing is an essential skill that will help you craft copy that will influence and persuade so you can sell. It is the framework for developing content in other formats such as audio, video, and images. In …
11 Writing Skills To Learn How To Become A Better Writer. Read More »
Disclaimer: This post contains affiliate links Squarespace has taken the CMS market by storm by offering a solution for non-technical people to build a ‘Drag and drop’ website. They also have a selling point where they claim that the site is SEO-friendly and that it will rank on Google. There is only a half-truth in …
The page loading speed of your site will make a difference to your site’s SEO performance and the commercial performance of your website. If your web page doesn’t load in time to engage the web visitor, the web visitor will navigate away from the page. That web visitor is likely to never come back. In …
One of the most important developments in search marketing is voice search and it will change people searching for and consuming content. We are in the early stages of voice search, with audio and visual responses being served; however it isn’t completely fluid. Voice search will see people vocally asking devices to search for and …
Disclaimer: This post contains affiliate links. A few years ago, I looked into optimizing the font, typography, and paragraph spacing on my site to see if it had an impact on my site’s engagement and conversions. And to my amazement, it did. It is something that is easily overlooked, since most people upload a website …
Typography, Font & Paragraph optimization for engagement and conversions Read More »
Does your website rank on the first page of Google for the keywords that you want? Do you know why? If it isn’t, there is a good chance that the on-page SEO is affecting the ranking performance. Why is that? Because search engines want to serve the most relevant and valuable content to users that …
This post is based on an SEO ebook that I self-published a few years ago. It can be difficult to work out what approach you should take when plan to start an SEO campaign. This post should help you with the essential steps and expectations that’s needed to build a successful SEO campaign. Whether you …
