The right blogging strategy and content will get your website more exposure in your market.
By investing in the right content strategy, your business will be able to get more awareness for free or for cheap, and then turn those impressions into customer leads or sales.
If you want exponential growth, you will get it with a successful content marketing strategy that uses a blogging strategy as it’s blueprint.
What’s the benefit of having a blogging service?
The blog acts like a sales person for your business 24 hours a day, 7 days a week. As long as you have the blog post live on your site and it is receiving web traffic, you will get exposure, leads and sales.
You could pay an employee $2,000 to $10,000 a month to hopefully generate a sale.
Alternately, you can invest in a blog post as a part of a blogging service for a one-off cost of $5,500.
The more blog posts you decide to invest in, the more sales exposure you will receive.
Additionally, the leads from these blog posts make the sales conversions easier. So leads that come through these blog posts are typically ‘ready to buy’ as warm leads.
Who is this service suited to?
The blogging service is suited to businesses that offer high-ticket items for sale. So if your business makes sells products or services that’s worth $5000 or more, this is a solution that should be in your business’s sales and marketing mix.
This solution is great for:
- New business developers
- Sales development representatives (SDRs)
- Chief Marketing Officers
- CEOs
- E-commerce managers
Note: A business blogging service is recommended for business stakeholders that want an avenue to generate more awareness for their business brand offering, and to generate conversions on their website.
Why should you consider blogging for business growth?
When it comes to organic search and social media marketing, it is one of the cost-effective ways to break into a market.
Blog posts that convert provide a low cost per customer acquisition as it is a one-off cost that decreases over time.
At $5500 for a blog post, 5500 transactions means that your acquisition cost is $1 per conversion.
This is ideal for high-ticket items. So if your business offers high-ticket items that are $5000 or more per transaction, the converting blog post should pay-off for itself.
Which industries tend to benefit from these?
- SAAS
- Healthcare
- Service providers
- IT
- Money/Wealth Creation
- Health & Wellness
- Sustainability
What have we seen that works successfully?
- Long-form web content that provides value to the target market has the best success.
- Good use of visuals within the content such as videos, images, and tables.
- Good use of storytelling
- Good use of sales influence and persuasion.
- Good use of call to actions.
- Good use of sales offers to earn revenue from your blogging strategy.
How long does it take to see success?
This varies by competition and the market. We typically see 20% of the content published provide 80% of the traffic and revenue for the business. A typical success is 2 out of 10 articles published generating traffic and sales, and also lifting up the SEO performance of the website.
The quickest we have seen success is 7 days. However, it is common to see improvements between 30-180 days, and to see things compound year on year.
What are some of the case studies that we’ve worked on?
- Blog posts in sports niches that sell info products and coaching.
- Blog posts in the bedding niche that would generate $2000-5000 per month in sales revenue.
- Blog posts in the client servicing niche that would earn consultants $36-60,000/year annually in consultancy fee revenue.
What are some examples of our successful blogging services?
https://www.highjump.club/blog/
How do you know if your business is ready for a blogging strategy?
Your business should be in a position where it is or will earn a minimum of $2 million a year in the next 5 years. The investment required is between $66,000-132,000 in the first 1-2 years to setup the strategy and execute the campaign.
Over the long-term, your business should recoup the investment in the form of:
- Saving money spent on advertising
- Direct leads and sales from your blogging strategy
- Increased exposure and impressions that’s free.
Watch the videos below to learn more about the benefits of content marketing and using a blogging service.
Ready to invest?
Order the blogging service today.
Reviews
There are no reviews yet.