When you have content on your site that delivers value to your target audience, you want to scale the promotional activities as much as possible. You don’t want to spam people with things that aren’t relevant. But you do want to create an opportunity to get your links published on their website. One of the […]
search engine optimisation
The decay of guest blogging is real – and why Matt Cutts was right all along!
I’ll admit that this is not a post that I thought I would write. It’s a shame when we have something that is designed for good intentions and then it becomes corrupted for the sake of money. I’m referring to the decay of guest blogging. I’m not the first person to say this. Matt Cutts […]