How do you use keyword research and find keywords that will generate qualified leads, sales, revenue and profits for your business? Your goal is to find money generating keywords. Below are tips that you can use to approach your keyword research marketing strategy. Know who your customers are. The first thing you need to do […]
Digital PR
What is retargeting?
Retargeting is an advertising method where you can target a lead who has shown interest to your product, service or business online and you can specifically repeat targeting your ads to them online. This is achieved by using something that is called a cookie. A cookie (which is a piece of JavaScript code, and can […]
10 ideas for creating engaging videos for your business.
Are you looking to get more exposure for your business via video websites, such as Youtube and Vimeo, but don’t know what videos to create? Below are ideas on videos formats that will engage with your audience and potential customers that you can produce cost efficiently and generate warmer leads for your business. Interviews Conduct […]
10 ideas for creating engaging videos for your business.
Most businesses would like to create videos for their business website, but have no idea on where to start. Below are a few ideas to get you started. Interviews Conduct interviews with relevant people in your industry. These may be key spokes people, journalists, bloggers, opinion makers or critics. These people will generally endorse your […]